Of some things we feel that we are certain: we know, and we know that we do know. There is something that gives a click inside of us, a bell that strikes twelve, when the hands of our mental clock have swept the dial and meet over the meridian hour.

—William James

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We’ve all done it: hollered a confident “hi, Mark!” to a guy named Greg; slipped up and called our sixth grade teacher “Mom”; snuck up on our sister from behind and delivered a pinch, only to realize she was a stranger.   These kinds of gaffes are simultaneously the most mundane and most embarrassing of mistakes. More people than I can count told me stories like these, all of which ended with the speaker expressing the fervent desire to vanish. As one such person put it, “The only thing you can say in these situations is, ‘Sorry, I just had a brain biopsy.’”